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Dr. Rubin, a prolific blogger, author and columnist for this newspaper, is the director of the Global Research in International Affairs (GLORIA) Center at the Inter-Disciplinary Center in Herzliya. If you read his latest book, Israel: An Introduction, published by Yale University Press, you will quickly discover that no matter how much you know about Israel, you really don’t know much at all.
While Israel has been the topic of innumerable books, newspaper articles and television specials, he believes there has heretofore not been any book, produced according to academic standards but written in an easily accessible format for the layman, that has covered Israel in all of its facets.
“There isn’t a comprehensive book on the country,” Rubin asserts. “There are also increasing numbers of Israel Studies courses and there is nothing for them to use. It really is a sort of ridiculous situation that a country so controversial and talked and written about doesn’t have a basic book written about it.”
Dealing with topics as diverse as Israel’s cinema and music industry, the role of religion in public life, technology and the move away from socialism to becoming the Silicon Valley of the Middle East, Rubin decided to fill that void and has created a volume from which anyone, even those who grew up as Zionists, learning about Israel in school and visiting on vacations, can glean new and novel tidbits.
The focus on Israel, Rubin says, as he sits back and sips a milkshake on a corner cafe on Tel Aviv’s busy Sheinkin Street, has been limited for the most part to the Arab-Israeli conflict and, more recently, to Israel’s technological innovations.



